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E-Commerce Content Syndication
Your product story, everywhere it matters
Stop leaving your best assets unseen. You spend millions creating incredible content yet it rarely reaches the shopper. Syndication bridges the gap, globally connecting your rich media with retail product pages to consistently drives conversions.
One connection. Every product page.
Send your content once. We match it to the right product and place it across our network, so your product looks as good in your retail channel as it does on your own site.
Global reach
The world's leading retail network
1,800+ active retailers across 90+ countries from one line of Flixmedia code.
performance at scale
Reach billions. Measure everything.
1B+
Shoppers reached across the network
40k
Shopper hits a minute
5.2%
Average conversion uplift
14 secs
Average incremental dwell time
The page experience your shoppers deserve
Highly visible brand storytelling that places your videos, imagery and features perfectly within the shopper’s natural journey down the page, where the shopper actually decides.
+38%
Average Add-to-cart Spike
+58 secs
Keyword Ranking Boost
Keep shoppers engaged right at the top of the page
Hotspots bring your product’s best features to life with interactive callouts layered over your main images.
+7.25%
Add-to-cart uplift
750+
Retailers activated
See what content actually converts
Smart Insights shows you know how your content performs online; see what product shoppers landed on, what they engaged with or if the content worked - and what to change if it didn't.
1B+
Unique shopper visits every year
2.3M
Buying signals tracked every day
One platform
Empowering brands. Elevating retailers.
Get control of your brand story, start selling more online
A consistent experience on every page, managed and optimised from one place.
Richer pages, no cost, no effort
Add official, fully compliant brand content to your product pages instantly, at no charge. One integration and it keeps flowing.
how it works
From upload to uplift
01
Connect
Feed it, upload it, or hand it to our team. Whichever way, you do it once, and it goes live across our retailer network.
02
Convert
Watch the sales needle move as shoppers engage with your content, tracked and measured in real-time.
03
Optimise
Sharpen your content and double down on what works. Every cycle makes the next one stronger.
Flixmedia helps John Lewis boost online revenue by 5%
See how John Lewis lifted online revenue by 5% with Flixmedia INpages, plus 3% gains in conversion and average order value.
Flixmedia helps India's retailers improve cart conversion by 9.4%
See how Flixmedia rich content lifted cart conversion by 9.4% for India's retailers, tested across 355,794 shoppers at 99% confidence.
INpages drive a 3.8% ATC uplift across Australian retailers
See how Flixmedia INpages lifted add to cart by 3.8% across leading Australian retailers in a test of 451,152 shoppers. Read the full results.
Getting Started
Connect your content, your way
industries
Sell the way your category shops
Beauty
Shade, finish, and texture drive the purchase, yet static images capture none of them. By integrating real-skin swatches, expert tutorials, and step-by-step routines onto the page, we give shoppers the visual proof they need to buy without hesitation.
Electronics
Online, your TVs, laptops and speakers are lost in a sea of other black boxes. The features you spent years building sit hidden in a spec table, so shoppers sort by price. We give those features the screen time they deserve.
Sport
A large share of sportswear is bought, tried on once and sent straight back. We show the fit, the stretch and the fabric technology in motion, so shoppers know it is right before they buy and far less comes back.
Toys
A single image of a toy leaves playtime to the imagination. We bring the magic directly to the product page by showing the toy in action and using AR to visualise it in their space, helping parents instantly decide if it's the perfect fit.
MORE WAYS TO SELL
Same page. More reasons to buy.
Compare & Cross-sell
Turn comparison into confidence
Display your range side by side so shoppers pick the right product fast, then surface the upgrades and add-ons that pair with it. Clearer choices, bigger baskets.
SOCIAL & UGC
Put your social proof where the shopper decides
Bring authentic reviews, ratings and customer photos onto retailer product pages. The social proof that wins shoppers over, right where they decide.
AR & BRAND EXPERIENCES
Let shoppers try before they buy
Place your product in the shopper’s own space at true scale, straight from the retailer page. No app needed. Great experience, fewer returns.
CONNECT WITH AMAZON
Put your products in prime position on Amazon
Amplify the content you already have to enrich Amazon A+ product pages automatically. Consistent, complete, across your entire range.
testimonials
What e-commerce leaders are saying
INSIGHTS & ARTICLES
Latest from Flixmedia
faqs
Still have questions?
Flixmedia works on a two-sided model. Brands pay to syndicate their content across the retailer network, and retailers integrate free. Pricing depends on the products you take, the number of SKUs and the markets you sell into, so there is no single list price. Speak to the team for a quote against your specific range.
Flixmedia works with more than 150 brands across beauty, electronics, sportswear, toys and other categories, syndicating their content to over 1,800 retailers in more than 90 countries. It has been syndicating content for over 20 years and is owned by Smollan.
Product content syndication is the process of distributing a brand's rich product content, such as video, imagery, feature detail and comparison tables, onto the product pages of the retailers that sell them. The brand creates the content once and it is published across many retailer sites automatically, so shoppers see the same rich detail wherever they shop rather than a basic listing.
The brand delivers its content once to Flixmedia, and it is syndicated across the retailer network automatically. Retailers embed a lightweight code snippet that loads the content into their product pages, so no per-retailer upload is needed and nothing has to change on the retailer's own template. When the brand refreshes its content, every retailer page updates overnight.
Richer product pages help shoppers make confident decisions, which improves engagement, increases conversions and reduces returns. The retailer gets professional brand content that would be costly to produce in-house, kept current by the brand, at no ongoing maintenance cost to the retailer.
Yes. When shoppers see the full product story on the retailer page, rather than a basic listing, they buy with more confidence. Brands using Flixmedia see an average 27% conversion uplift and a 14% add-to-cart uplift. The richer the detail at the point of decision, the fewer shoppers leave the page to research elsewhere.
Flixmedia syndicates brand content across a network of over 1,800 retailers worldwide. A brand delivers its content once and can have it published across any retailer in that network that stocks its products, without managing each retailer relationship individually.
Ready to sell more from every product page?
Talk with one of our experts to connect to the world's largest e-commerce network.