Content Syndication is an automated MarTech solution for premium digital content distribution.
While brands commit enormous resources to crafting their product message, their e-commerce partners cannot keep up with the variety of content formats, thus using the lowest common denominator for product pages: text and basic galleries.
Cognitive research has shown that the human brain processes images quicker than words, suggesting that the visualisation of product features is particularly critical for a faster understanding.
Stunning imagery, engaging video, immersive 3D using Augmented Reality, and even vital specifications – all empower shoppers to make informed purchases.
Content syndication delivers an easy-to-implement automation for brands, amplifying their content for retailers, who in turn receive double digit conversion upticks by enabling best-in-class product experiences for their shoppers.
By plugging in to Flixmedia, brands deliver stunning product content to thousands of retailers in our network.
Retailers therefore receive thousands of engaging product experiences (INpages, MiniSites, Hotspots) to their websites, using a single line of code from Flixmedia.
Through robust A:B testing with Flixmedia, rich content is proven to instantly drive up Add-to-Cart (ATC) rates, with most brands seeing double-digit increases.
Retailers also report additional results including positive impacts on dwell time, bounce rate, return rate, click-through rate, and even a significant bump in average order value.
Flixmedia is devoted to the principle of securing an empiric Return on Investment (ROI) for our brands and retailers whilst also
embracing a more qualitative Return on Experience (ROX). Our innovative product roadmap helps to unlock incremental value such
as Flix AR or Mobile Hotspots.
“We’re excited to partner with Flixmedia, which has a key role in bringing our branded products to life online through its rich content syndication platform. By providing additional information about the brands, and expert accreditations, the platform helps our customers make the right choice when they're purchasing products with us, on top of the fantastic advice provided by our Partners in our shops.”
Online Trading Manager for Technology & Beauty at John Lewis & Partners
We are trusted by the biggest brands and retailers to deliver conversion-boosting experiences.
We can mirror sophisticated digital experiences between brand sites and retailers without compromising on style…
because experience matters.
We can help you track the shifting tides of e-commerce traffic and find new ways to tap into incremental
ROI for your programme.
As a truly global team of Flix-fanatics, we go the extra mile for each other and for our partners. We are proud
to have been recently named by The Sunday Times as one of the Best Places to Work,
while also being recognised as a UK-certified Great Place To Work.
Our latest AWS platform is independently tested and delivers robust Google Core Web Vitals as well as
Web Accessibility to ensure fast, smooth experiences for all.