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(Last updated: 20th April 2022)
Flixmedia makes use of cookies on this website, on its ‘Flix360 Measure Effect’ and ‘Flix360 portals, and from its partner retailers’ websites. Cookies are small text files downloaded by your internet browser and stored on the device you use to access the website (e.g., your desktop computer, laptop, tablet or smartphone). Depending on their purpose, cookies log specific user-related information such as your user preferences, authentication information, security parameters, data concerning the devices you use to access the website, and statistical information regarding your use of the website. Where necessary during your visit to the website or when revisiting the website, your internet browser transmits the cookies including the contained information back to the servers they were initially downloaded from. The analysis and processing of such information allows us to ensure the functionality of the website, improve your online experience, and optimize the structure and content of the website.
Strictly NecessaryCookies
These are cookies that are required for the operation of the website or of certain parts there of. They either serve the sole purpose of carrying out network transmissions or are strictly necessary in order for us to provide an online service explicitly requested by you.
Analytical/PerformanceCookies
These cookies allow us to carry out web analytics or other forms of audience measuring such as recognizing and counting the number of visitors and seeing how visitors move around the website. This helps us to improve the way the website works, for example, by ensuring that users are easily finding what they are looking for.
Functionality Cookies
These cookies are used to recognize you when you return to the website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region). Loss of the information in these cookies may make our services less functional but would not prevent the website from working.
Targeting/ProfilingCookies
These cookies record your visit to the website and/or your use of the services, the pages you have visited and the links you have followed. We will use this information to make the website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
The following cookies are used on the Flix360 Portal:
These cookies apply when the Hotjar Tracking Code has been loaded and ensure the Hotjar Tracking Code functions correctly. Mentions of site_id refer to the unique ID allocated to an individual site when it is created in Hotjar.
Relating to the user
Relating to the session
Relating to Recordings
The following cookies are used on the Flix360 Measure Effect Portal:
Analytical
_gat_gat
Yes
Flixmedia
A cookie for Google analytics for identifying the browser session
Session
Analytical
_ga
Yes
Flixmedia
2 years
A cookie for Google analytics
Analytical
_gid
Yes
Flixmedia
A cookie for Google Analytics
2 Years
The following cookies are processed by Flixmedia from Partner Retailer Websites:
Retailer Partner Responsibility
Flix
Responsibility
Retention
Analytical /Performance/ Targeting
flixgvid
Yes
Session
This creates a unique visitor ID within Flixmedia network(GVID). This cookie is set on the user device for the duration of the session. The GVID is used to improve the shopper experience.
(i) Provide your website visitors with notice of the Tracking Technology in your privacy and/or cookie notice, and the relevant information listed in this table.
(ii) Maintain a mechanism for obtaining and recording the consent of website visitors prior to the placement of the Tracking Technology, as well as a mechanism to withdraw or refuse consent, and make records of consent available to Flixmedia upon its reasonable request; and
(iii) Comply with all Data Protection Laws.
(i)Comply with all Data Protection Laws; and
(ii) Process Personal Data received from Tracking Technology
25 months
Flix Responsibility
Retention
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Content delivery performance
-User IP address,
-User local time,
-Whether user has interacted with Flix content
-Whether User had seen top of inpage, middle-of-inpage or bottom-of-inpageAdd to basket clicks (not all retailers)-User browser agent (can we used to infer - operating system, and occasionally the actual device model)
User time spent on the page (only if we syndicate content on that page)
-Whether the user has seen the syndicated content on the page
Yes
The script logs the requests made and the responses provided to report on content delivery performance.Such reports include: user device traffic analysis and consumption of content, reports on interaction of users with the content traffic analysis (by user region) to improve content delivery performance.
(i) Provide your website visitors with notice of the Tracking Technology in your privacy and/or cookie notice, including the relevant information listed in this table;
(ii) Maintain a mechanism for obtaining and recording the consent of website visitors prior to the placement of the Tracking Technology, as well as a mechanism to withdraw or refuse consent, and make records of consent available to Flixmedia upon its reasonable request; and
(iii) Comply with all Data Protection Laws)
(i)Comply with all Data Protection Laws
(ii)Process Personal Data received fromTracking Technology
User IP address is retained up to 30 days. All other attributes are retained up to 25 months.
As above
Content usage & optimisation
Same as above
Yes
The script also logs the usage of rich content ex: image gallery, video gallery, call to action (CTA) button clicks, navigation buttons, anchor links interactions. Reports provided on product interactions.
As above
As above
As above
For moreinformation about our processing of cookies, or if you have a comment orquestion about this Cookie Notice, you can contact us by using this Link.
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